2024 GOP Primary - Latest Polling Data on Key Groups, divided by Education, Religion, Income and More
We built a unique polling average that tracks the voting preferences of key groups across the Republican party, like Evangelical Christians and College-Educated voters. It reveals the coalitions Presidential candidates are building.
It's a crucial piece of the Presidential primary picture, and it can provide a window into how the cycle may develop in later stages. Back in 2008, for example, Governor Mike Huckabee excelled with evangelical voters, and it powered him to victory in Iowa. However, his inability to expand his support to the broader GOP electorate doomed his campaign to a third-place finish behind John McCain and Mitt Romney.
Select a category - like Income or Ideology, and explore how different types of GOP voters plan to vote. This page includes:
A Demographic Polling Average for Each Group: We give more weight to recent polls, those from pollsters with a strong track record, and polls with large sample sizes.
Polling Weights: In the interest of transparency, we show the influence each poll has on our average.
Trend Lines: Track the rise and fall of Presidential candidates by observing how their support with key groups has changed over time.
Full List of Polling: View the numbers in each individual poll, including links to the original polling.
Looking for state-level data? We have also built demographic polling averages for several key early states, which you can find on the GOP Primary state pages for: Iowa, New Hampshire, South Carolina, and California.